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How Healthy is Your Menu?Americans Dissatisfied with Restaurants’ Healthy Choices In 2006, 34 percent of adults indicated it is important for restaurants to offer health-conscious menu items -- up from 28 percent in 2005, according to a national survey conducted by ARAMARK. However, only 14 percent indicate they are very satisfied with the healthy options offered by restaurants. Seize the Sales Opportunity Despite the growing interest in healthier eating, people still want tasty food and value for their dollar. To meet consumer expectations, food innovators put nuts on the menu. In 2004, 26 of the top 50 trend-setting restaurants followed by Food Beats Inc. incorporated hazelnuts into their menus. They add a rich, flavorful accent to both sweet and savory dishes. Don’t Sacrifice Flavor: Obesity is on the rise and heath and nutrition authorities are emphasizing the importance of dining out wisely. When every ingredient counts, hazelnuts are preferred. They taste every bit as exotic and decadent as less healthy options, plus hazelnuts are an excellent source of vitamin E and contain antioxidants. A Few Ideas:
Understand Consumer Nutrition Behavior
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